Prepare for an exciting career in the dynamic Public Relations (PR) and Event Management industry. Discover how brands communicate with diverse audiences and how reputations and relationships are formed with the public in today’s digital environment. Studying event management will give you in-depth knowledge of the industry and the practical experience you need to start a career working in events.
Throughout the programme, students are exposed to industry practises and they will have hands-on experience of working on real-life industry pitches, projects, and assignments.
We aim to produce graduates who are industry-ready, who can make a positive impact on any organisation, as soon as they begin their chosen career.
*Credit in English at SPM, or its equivalent
Specific requirements at SPM level can be waived should the grades obtained at the STPM / STAM / Diploma / Matriculation / Foundation are equivalent or higher.
Students of this programme are all primarily assessed through coursework. Classes are held face-to-face, which includes lectures and tutorials (offline and online). Our students are expected to demonstrate their understanding through several forms of assessment, including but not limited to; examinations, quizzes, reports, projects, presentations, and exhibitions.
Students are expected to undergo min four (4) semesters (based on approval for credit transfer) and max six (6) semesters and one industrial training (12 weeks) which amounted to 120 credit hours.
Total fees: RM47,636
Total fees: RM55,200